Jul.28, 2009
“Keep It Simple Stupid” is a phrase in marketing that is undervalued. Applying this to website analytics means having clear goals allowing you to focus on finding the information you need. Overcomplicating analytics can not only make those difficult to achieve, but makes analytics a chore.
Keep website analytics simple by having simple goals, using simple strategies and above all, having fun!
Mar.09, 2009
As promised below are my slides from my talk at Think Visibility on Advanced Analytics including advanced segmentation in Google Analytics. Thanks to all those who came to watch – I hope you enjoyed it and found it useful. If you have any questions about it at all or any feedback (both positive and negative appreciated!) feel free to drop me a line.
Mar.06, 2009
This afternoon I’m off to Leeds to speak at Think Visibility tomorrow. I’m incredibly excited (and nervous!) to have this opportunity and on top of that be speaking alongside some really great people – it’s no surprise the conference sold out months ago! Huge thanks to Dominic for approaching me to ask me to do a talk.
SEO consultant from the UK. Read about Joanna Butler or technical SEO consultancy.
REALLY need to learn to finish reading articles / blogs. Or at least schedule a time to go through my growing list in Read It Later. 7 hrs ago via Twitter.
